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ABOUT


FONOTT is a brand of artisanal bags based in the Netherlands. FONOTT was created to celebrate the basket culture of Hungary and share it with the rest of the world. The name FONOTT means “wicker” in Hungarian. The brand lives on by fusing artisanal basket elements with tying techniques from Japan and fabrics in exclusive prints.

On sustainability: 'Sustainable' has come to mean many things - but at the core it means to be enduring over time. We make decisions based on what makes sense for our small business on the long run and we thrive for quality in all of our products so you can enjoy them for as long as possible, if not forever.

In order to reduce waste all our products are sourced in small quantities and we only restock when an item is sold out. Our wicker products are made in small quantities by Hungarian artisans from renewable materials sourced in Hungary. The textiles we use are sourced from B2C websites in just the necessary quantities. For our vintage pouch collection we are using pre-loved scarves sourced from Italy.

FONOTT MILESTONES

25 January 2018: The FONOTT.com e-commerce store has opened with our signature basket bag, the Audrey.

9 May 2018: We launched our second collection including 2 new basket shapes and a peasant blouse. The launch was celebrated with an intimate brunch in London with our favourite influencers Rachael, Charlotte, Christelle, and Francesca.

20 September 2018: The Pouch was added to our collection as a natural next step to baskets. The Pouch is FONOTT's take on the century-old Japanese furoshiki bag design that can transform a piece of fabric into the cutest of mini bags with the help of our signature basket handles. 

7 February 2019: In collaboration with Charlotte Jacklin and Rachael Clifton we launched two new pouch designs, Margot and Yasmin.

FONOTT_The Pouch_leopard